Another great article from 404 Media highlighting the power that the tech giants have amassed over how how we use the internet.

This brings me, I think, to the elephant in the room, which is the fact that Google has its hands on quite literally every aspect of this entire saga as a vertically integrated adtech giant.

This extreme power over the adtech and online advertising ecosystem is one of the subjects of an FTC antitrust suit against Google.

  • rockSlayer@lemmy.world
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    1 year ago

    How about a decentralized, federated service instead of hoping a major corporation tries to “save” us?

    • DarkenLM@kbin.social
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      1 year ago

      I don’t think even a decentralized service could hold a mass equal to youtube. That would require that either the owners of all instances pay from their own pockets with mostly no income to support it, or that every user paid up, which is not going to happen, at least not in a service like youtube.

      • netburnr@lemmy.world
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        1 year ago

        Some of us are data holders and have Gigabit internet with options to go even higher. Don’t count out the little guys ability to share massive amounts of data… been doing it since zip drives and CDs

        • Traister101@lemmy.today
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          1 year ago

          Let’s say only 500gb of video are uploaded every hour in this hypothetical federated YouTube (actual volume for the site looks to be ~200tb an hour). Are you honestly going to argue just that is even conceivably maintainable? You have to infinitely add storage space, multiple TBs a day.

          • Stantana@lemmy.sambands.net
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            1 year ago

            Let’s say I run my own hypothetical, federated, userpeer-to-peer and opt-in server CDN function-platform, also known as PeerTube…

            I’d only accept those video uploads/uploaders I consider quality content.

            I’d love to host many content creator’s videos. From the goodness of my heart, for free, as a gift to you all. But certainly not all videos, and nowhere near 200 TB/h. But I can afford to host many TB’s without it impacting my private economy.

            That video of some idiot eating tidepods or whatever the current thing is? They could find somebody else that will host. Or if unable, host their own videos. Now we’re both happy.

            • Traister101@lemmy.today
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              1 year ago

              I’d only accept those video uploads/uploaders I consider quality content.

              Cool, I like that idea unironically. So how are you going to do that? To accept only “quality uploads” you would have to somehow know, ahead of time if the uploaded content is acceptable. Sure maybe you have a white list but have fun maintaining that.

              Okay so different idea maybe you let people vote on the video somehow and delete videos that are deemed poor quality. Great! So now you burn through writes instead of storage itself which is probably desirable though it only lessens the need for more drives. There’s a flaw in this system though. How do you prevent a community from removing a video that’s been voted to be poor quality (IE fake “bad” reviews)? Are these videos gonna be manually reviewed? Manually reviewing would have the same immense maintenance problems as a whitelist so again have fun maintaining that.

              • Appoxo@lemmy.dbzer0.com
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                1 year ago

                And who pays the creators? They are usually partly or mostly ad supported. At best they have a patreon/floatplane or other support platform.
                They will simply not come over since there’s no audience. No audience, no creator. No creator, no audience.

                • Stantana@lemmy.sambands.net
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                  1 year ago

                  Just like nobody would leave reddit for Lemmy since all the content is on reddit?

                  To be honest, I miss the times when people made videos because they wanted to make videos, not make money. I’m willing to forego quite a lot of YouTube content if that helps build a new paradigm for how the internet works. Would you?

                  • Muyal_Hix@lemmy.world
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                    1 year ago

                    Let’s get real, most of the people stayed on reddit. Only a very small fraction tried lemmy and an even smaller fraction have completely stopped using reddit.

                  • pdxfed@lemmy.world
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                    1 year ago

                    Wow can’t believe you’re being down voted on this, guess it shows a lot of people don’t understand that it’s the foodcarts that lead to a good restaurant scene. The hobbiests that provide valuable content(that is later repackaged and sold as a product by leachers large and small).

                    There are some legitimate ideas to work through as far as a decentralized video hosting platform but the idea that something would be lost by every fucking nitwit looking to “make money on ads” not having a central video source foist their content on you…uhhh I’m down with that for sure.

                    When stuff is done for passion and interest, it’s almost always better than a paid product or service, and if you haven’t learned that yet in life you’re making me feel old.

              • 4am@lemm.ee
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                1 year ago

                The mistake was allowing the internet to become “the cloud” in the first place.

                People should be able to host their own shit on their own machine at home. This should be simple for people to set up, like a NAS with an App Store. Default to a secure config. Don’t make it too easy; if you try to sugarcoat it all, people won’t realize what they’re getting into (like now with cloud shit)

                Otherwise we get what we have now - everything from TVs to social media to fucking door locks and lightbulbs needs a connection back to the manufacturer, and they can drop support at any time. This allows the worst of rent-seeking under the guise of “everyone too dumb to do on their own”, very similar to “we must not allow security because bad guys could hurt KIDS” (while true, it’s just an excuse to read everyone’s mail to protect the ruling class from any negative opinion brewing)

              • Stantana@lemmy.sambands.net
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                1 year ago

                Uploaders would be manually screened at sign-up, I wouldn’t run an open server. Many fediverse servers in general and several PT-instances in particular does it. It works fine for a community based platform. It’s not meant to be one, monolithic server doing it all, open for all.

                There are many ways to handle storage requirements, I like datacenters with easily expandable storage.

                You bring up “have fun with that” but I’m having great fun already helping out running both a Mastodon and Lemmy instance. I don’t see how a video hosting service would be much different, in regards to moderation. Maybe I’m missing part of your point?

                • Traister101@lemmy.today
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                  1 year ago

                  My moderation point is that with a video service you are forced to “watch” the content in the video in order to properly moderate (though you can just block people of course). You could have a bunch of filters like YouTube does to determine if your video should have ads and whatnot or you can rely on the community (or both).

                  The main issue with it is that we want to prevent “bad content” that being very poor quality content to skip being all detailed. To do that kind of filtering really requires some form of community review of the content as it’s infeasible to have it all manually reviewed. If you have a community review process you open the door to mass reporting and the like so you cannot simply automatically remove content if it gets a lot of reports, it must be manually reviewed (by watching the content) to ensure it’s fair to remove it. Lemmy, at least in my usage doesn’t have this desired “bad quality” filter outside of up votes/down votes which notably don’t remove the content (and so doesn’t remove the immense storage requirement)

                  • Stantana@lemmy.sambands.net
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                    1 year ago

                    It seems like we have fundamental differences in how the fediverse could and should work. I don’t see this conversation going any further, thanks for the interaction.

            • xavier666@lemm.ee
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              1 year ago

              That video of some idiot eating tidepods or whatever the current thing is? They could find somebody else that will host

              Oh no! Censorship /s

              • Stantana@lemmy.sambands.net
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                1 year ago

                No need to be sarcastic, in my kingdom I’ll be absolute ruler and “censor” and suppress others as I see fit.

                And everybody else is free to do the same and tell me to feck off.

                • xavier666@lemm.ee
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                  1 year ago

                  I think censorship in the Fediverse works because you can always find a host which aligns with your ideology. Bad ideas automatically die out if the overwhelming majority of people stop spreading it, not because a giant megacorp decides it’s not a good message to show to their shareholders.

                  • Stantana@lemmy.sambands.net
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                    1 year ago

                    But good ideas can be hidden from users if an admin bans instances or remote users. It’s a new type of censorship.

            • Jako301@feddit.de
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              1 year ago

              Great, so you pretty much only host established creators. Nearly all big channels on Youtube started with what is now considered shitty contend. They trained their editing skills over time, bought proper equipment once they really got into it and probably only found their style halfway through their “career”. If YouTube pre-filtered it’s videos, then the site would be dead by now.

              Sure you can shove all responsibility to someone else and say they should self host it, but then you also have to acknowledge that peertube and the like eliminate 98% of all content before its made with its cobsiderably higher entry point, and that includes the good and the bad.

        • kakes@sh.itjust.works
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          1 year ago

          Have you seen the sheer amount of data hosted by YouTube though? There’s no way any amount of hobbyists are going to hold a candle to that.

    • wizardbeard@lemmy.dbzer0.com
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      That doesn’t address the issue of storage and compute power for streaming to the absurd amount of users.

      There’s been attempts before and it all comes down to file transfer time and storage (because at the time the servers weren’t transcoding for streaming the file. Secondary issue of buy in, like what we see with niche communities staying on reddit instead of moving to the fediverse.

      There already exist a number of projects out there like peertube. Take a look at how even the most popular instances are doing. It’s not well.


      The closest thing was around a decade ago, the popcorntime or popcornflix or whatever it was called app/program that was just a nice front end for torrenting videos and watching them before they finished downloading. Each individual user was responsible for their own storage, network connection speed, and compute power to render the video for themselves. Each end user was also contributing back through helping others to download the file via standard torrenting p2p stuff.

      So now you need a front end to host the magnet links to the files, and a robust set of seed servers so no video is ever truly lost. That still doesn’t cover a significant portion of youtube’s functionality like reccomendations, comments, allowing creators to edit/adjust videos after the fact.


      Unlike reddit, youtube is technologically complicated and impressive. Hell, read up on some of the stuff Netflix has had to do to achieve reasonable streaming quality and speed on an insanely smaller curated library.

      A decentralized federated solution is possible, but there’s a shit ton more that would have to go into this than just appealing to the concept.

      • Species8472@discuss.tchncs.de
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        1 year ago

        Would you mind sharing some ‘essential’ articles to read about this? I know the principle of how Netflix works, but always interested in learning more.

      • r3g3n3x@lemmy.one
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        1 year ago

        That still doesn’t cover a significant portion of youtube’s functionality like reccomendations, comments, allowing creators to edit/adjust videos after the fact.

        Seems to me that anything beyond the actual hosting and serving of the video file is unnecessary to include by default in a federated video streaming solution. To drill down a bit, recommendations don’t need to be handled by an algorithm, the content creator can make their own list of videos or playlist - do we really want another reco algo passively controlling what we feed our minds? Comments could be something as simple as a mastodon or lemmy thread with the video as the OP. Content editing after the fact doesn’t seem like its that big a deal aside from computational and bandwidth overhead which would seem small compared to the task of serving multiple thousands of viewers at once.

        • Goronmon@kbin.social
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          1 year ago

          Seems to me that anything beyond the actual hosting and serving of the video file is unnecessary to include by default in a federated video streaming solution…

          You are basically saying “Other than the most expensive and complicated parts” the rest is easy or unnecessary. Which isn’t necessarily accurate but still is being a bit dismissive of the problems at hand.

          And one of the biggest criticisms of Peertube (aside from the dearth of content, which helpfully avoids the “expensive/complicated” parts) has been Discoverability. How do people watch your videos (or your playlist) if they don’t have a way of knowing that your videos even exist?

          • r3g3n3x@lemmy.one
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            1 year ago

            I think we missed each other. My overall point is that aside from the hosting/serving, other federated networks/services could pick up the slack. The Federated Youtube doesn’t have to mirror Youtube exactly, or even mirror functionality all-inclusively (ie with reccos and comments etc. built-in), but could lean on other federated servers to provide similar functionality.

            As I said, comments could be a lemmy/mastodon thread. Recommendations or other discoverability could be other threads or maybe even a completely different service that hasn’t been created yet, I don’t know, but I do know that any reco algo needs to be open and subscribed to, not jammed down our throats and gamed. In the meantime, everyone’s got a search engine, right?

            Ultimately I don’t live in this social media/open source/development space too much, I just saw a way for these things to be built/used together to achieve an effect, distributing dev and process overhead and load across all the networks. I don’t have any insight on the bigger, more pertinent, file distribution problem.

          • Appoxo@lemmy.dbzer0.com
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            1 year ago

            At best word of mouth or users sharing it on lemmy (etc.).
            Good luck getting the niche stuff out of the bubble like it sometimes does with the algo.

      • DreadPotato@sopuli.xyz
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        1 year ago

        The closest thing was around a decade ago, the popcorntime

        That method is still around, it’s just called stremio and you use a plugin called torrentio to get the torrent streaming functionality that popcorntime offered.

      • 4am@lemm.ee
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        1 year ago

        I’d rather the storage and retrieval is just kind of built in to the network itself (p2p) and companies like Google can just do search on it.

        Make your money on ads, but keep it off my content if I don’t want to use your services. No need to vertically integrate so hard.

    • Turun@feddit.de
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      It’s still just as expensive, you’re just adding administrative overhead.

      You’d also spread the cost to more people, true, but who would operate a server for free (based on donations, but if it’s federated why should I pay for that one server?). Also, do you trust all those people to keep operating the storage for years to come? Or are you done with losing access to videos, because someone lost interest in running their instance?

      Storage and bandwidth costs for video on demand are so incredibly high, I don’t think we’ll get a federated alternative to YouTube any time soon.

    • pascal@lemm.ee
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      1 year ago

      peertube started with that idea. Unfortunately is poorly maintained, also because humans are inherently evil, it’s a nightmare to moderate.

    • Vipsu@lemmy.world
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      Honestly this feels like the only possible way to win against Youtube. Goal could be to just create standardized decentralized platform where number of different companies/organizations can host and serve their own content while still being searchable and accessible from single client application.

      Major problem with Mastodon, Lemmy and Peertube is searching and browsing content from multiple instances is still difficult.

    • Hamartiogonic@sopuli.xyz
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      1 year ago

      I think it could work if most users contribute to the maintenance cost of their favorite instance. It’s just like mastodon and lemmy, but everything costs more.