Some key excerpts:
On Monday, X filed an objection in The Onion’s bid to buy InfoWars out of bankruptcy. In the objection, Elon Musk’s lawyers argued that X has “superior ownership” of all accounts on X, that it objects to the inclusion of InfoWars and related Twitter accounts in the bankruptcy auction, and that the court should therefore prevent the transfer of them to The Onion.
The legal basis that X asserts in the filing is not terribly interesting. But what is interesting is that X has decided to involve itself at all, and it highlights that you do not own your followers or your account or anything at all on corporate social media, and it also highlights the fact that Elon Musk’s X is primarily a political project he is using to boost, or stifle, specific viewpoints and help his friends
Except in exceedingly rare circumstances like the Vital Pharm case, the transfer of social media accounts in bankruptcy from one company to another has been routine. When VICE was sold out of bankruptcy, its new owners, Fortress Investment Group, got all of VICE’s social media accounts and YouTube pages. X, Google, Meta, etc did not object to this transfer because this sort of thing happens constantly and is not controversial.
Jones has signaled that Musk has done this in order to help him, and his tweet about it has gone incredibly viral.
X calls itself “the sole owner” of X accounts, and states that it “does not consent” to the sale of the InfoWars accounts, as doing so would “undermine X Corp.’s rightful ownership of the property it licenses to Free Speech Systems [InfoWars], Jones, or any other account holder on the X platform.” Again, X accounts are transferred in bankruptcy all the time with no drama and with no objection from X.
Meta, Twitter, Google, LinkedIn, and ByteDance have run up astronomical valuations by more or getting people to fill their platforms with content for free, and have created and destroyed countless businesses, business models, and industries with their constantly-shifting algorithms and monetization strategies. But to see this fact outlined in such stark terms in a court document makes clear that, for human beings to seize any sort of control over their online lives, we must move toward decentralized, portable forms of social media and must move back toward creating and owning our own platforms and websites.
The paradox of modern social media. Twitter was only good because it was packed with normies, which gave a sense of being part of global conversations that included more than just your subset of weirdos. Bluesky is only becoming good because the normies are finally moving over. However, like Twitter, Bluesky is currently a centralized platform. The simplicitly of centralization is why the normies are there. It’s also the reason why Bluesky is doomed to eventually end up like Twitter, unless Jay Graber and the other shareholders magically decide that the initial growth phase is enough and they don’t need to grow anymore. But this is capitalism, and we all know how this ends up. Jack Dorsey may have had lofty goals for Bluesky, but he doesn’t even work there anymore. The neverending demand for growth will push Bluesky to end up exactly like Twitter, perhaps even ending in another purchase by a billionaire fascist. It is inevitable.
At least Beehaw is cool and nonprofit.
I recently posted an article in another thread about Bluesky. It’s from 2023, but worth reading in case you don’t know it:
BlueSky is cosplaying decentralization