• BudgieMania@kbin.social
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    11 months ago

    Livestreaming becoming commonplace was a big part of it. Why would a brand go through the expense of setting up a presentation and booth in E3 when they can name the where, when and how, in a much more controlled fashion, for much cheaper, to reach more eyes directly.
    The primary purpose of E3 for them was as a marketing space so when a more convenient form of doing it appeared, it was done.